PR · Public relations

We produce your event. And communicate it so that you end up in the media.

Media relations, a press office, crisis standby and content that makes your people the voice of the industry. Coverage, hours worked and the monthly report are in your client portal — not just on the invoice.

Order PR services Engagement models and prices →

Why PR from an event agency

One supplier for the event and its communication

Most events end on the day they end. The ones that are communicated live for weeks. Because we produce the event, we know in advance what a journalist will find interesting.

One brief, one schedule

Production and communication are planned together — nobody passes the buck between two agencies.

You approve every press release

We write, you approve. The version you sign off is never silently rewritten — the history is in the portal.

We measure by AMEC, not AVE

We track coverage quality, sentiment and message pull-through. We do not report advertising value equivalents — they say nothing.

You see the hours as they happen

Retainer burn and what the hours went to are in your portal every day, not at the end of the month.

Engagement models

Retainer, project or standby

Prices are indicative — the final quote reflects your scope and arrives in the client portal, where you approve it.

Monthly retainer

Štart

Pre firmu, ktorá začína s médiami pracovať systematicky.

775 € / month

20 hodín práce mesačne
1 tlačová správa mesačne vrátane distribúcie
Mediatéka a vzťahy s 10 relevantnými médiami
Monitoring zmienok a mesačný report podľa AMEC
Pridelený account manažér

Choose this package

Monthly retainer

Rast

Pravidelná prítomnosť v médiách a obsah, ktorý buduje pozíciu.

1 425 € / month

40 hodín práce mesačne
2 tlačové správy a 1 odborný text mesačne
Aktívny pitching tém novinárom
Komunikácia vašich eventov smerom k médiám
Monitoring, podiel hlasu a mesačný report podľa AMEC
Štvrťročná stratégia posolstiev

Choose this package

Monthly retainer

Vedenie

Tlačové centrum na kľúč vrátane pohotovosti pre krízu.

2 595 € / month

80 hodín práce mesačne
Tlačové centrum a hovorca na zavolanie
Krízová pohotovosť 24/7 v cene
Osobný branding vedenia (rozhovory, komentáre, konferencie)
Mediálny tréning dvakrát ročne
Monitoring, podiel hlasu a mesačný report podľa AMEC

Choose this package

All prices exclude VAT. Retainers run for 6 months with one month notice thereafter; unused hours roll over by one month.

Not sure about the scope? Tell us what you want to achieve — we will propose a model.

Order →

What we do

Five areas of PR

Each one stands alone or as part of a retainer.

Media relations & press office

Journalist relationships, press releases editors actually open, and a press office that answers the phone for you.

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Event communications for the media

An event we produce is an event we can communicate — from the media invitation to photos in newsrooms within 24 hours.

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Crisis communications

Preparedness before anything happens: playbook, holding statements, an escalation matrix and 24/7 standby.

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Content & thought leadership

Expert articles, commentary on current topics and interviews that make your people the voice of your industry.

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Executive personal branding

Interviews, commentary and speaking for owners and leadership — a name that opens doors before the proposal arrives.

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How we measure

A report under the AMEC framework, every month

The AMEC Integrated Evaluation Framework is the international standard for measuring communication. We measure what means something — not the number of lines.

Coverage and its quality

Number of pieces weighted by outlet tier: national and opinion-forming, trade and regional, other.

Key message pull-through

The share of coverage that carried the message we agreed on — not just mentioned the brand.

Sentiment

Positive, neutral, negative. For negative, also what we are doing about it.

Indicative reach

The sum of reach estimates for the outlets where coverage appeared — labelled as an estimate, not a fact.

Outreach and hours worked

How many journalists received your story, how many replied, and how many hours we worked on what.

You will not find advertising value equivalents (AVE) in our reports. AMEC has rejected them for years as a metric with no meaning, and we follow that.

How it works

From order to first report

01 →

Order

Pick a package or describe your scope. An account manager gets back to you within one working day.

02 →

Quote in the portal

You receive a quote in your client portal. The engagement starts only when you approve it — not before.

03 →

Messages and spokespeople

Together we define key messages, spokespeople, no-go topics and the media contact.

04 →

Work and approval

We write, pitch, communicate. You approve every text in the portal; coverage and hours accumulate as they happen.

05 ✓

Monthly report

At the start of the month you receive an AMEC report with commentary and next month's plan — in the portal and as a PDF.

Rules we keep

What you can expect from us

We do not represent two direct competitors at once — conflicts of interest are checked before every engagement.
Paid content is always labelled as paid. Earned and paid are never mixed in a report.
We approach journalists personally and selectively. Every contact in our database has a lawful basis, a data source and an unsubscribe link.
We never publish a text you have not approved, and we never break an embargo.
We never say anything on your behalf that is not true. We handle a crisis with facts, not silence.

FAQ

What clients ask most often

Do we need our own spokesperson?

No. The spokesperson can be the owner or anyone in leadership; we prepare them with media training. With the Leadership package we can run the press office for you.

Do you guarantee media coverage?

No — and whoever guarantees it is either paying for space or not telling the truth. We guarantee the work, its quality and a transparent report. Coverage from pitching usually arrives two to six weeks later.

How fast do you respond in a crisis?

With crisis standby, by phone within 30 minutes and a holding statement within two hours. Without standby, during normal working hours as capacity allows.

What if we do not use all the hours?

Unused hours roll over by one month. We flag an overrun in advance and agree whether it is billed or carried over.

Can we see what you are working on?

Yes. In the client portal you see the timesheet, press releases in every version, media coverage with sentiment, and monthly reports.

Do you do PR beyond events?

Yes. Event communication is our strength, but media relations, content, personal branding and crisis communications work without an event too.

Order

Order PR services

Fill in a few details. An account manager gets back to you within one working day; nothing is binding until you approve the quote in the client portal.

01 · About you

Company name *

Full name *

Position

E-mail *

Phone

02 · What you need

Package

Engagement model (if no package)

Preferred start

Budget (indicative)

What you want to achieve

Anything else

We use your details only to prepare the quote. We do not pass them on and delete them within 6 months if the quote is declined.

Portal login

Creator portal

We produce your event. And communicate it so that you end up in the media.

One supplier for the event and its communication

One brief, one schedule

You approve every press release

We measure by AMEC, not AVE

You see the hours as they happen

Retainer, project or standby

Štart

Rast

Vedenie

Not sure about the scope? Tell us what you want to achieve — we will propose a model.

Five areas of PR

Media relations & press office

Event communications for the media

Crisis communications

Content & thought leadership

Executive personal branding

A report under the AMEC framework, every month

Coverage and its quality

Key message pull-through

Sentiment

Indicative reach

Outreach and hours worked

From order to first report

Order

Quote in the portal

Messages and spokespeople

Work and approval

Monthly report

What you can expect from us

What clients ask most often

Do we need our own spokesperson?

Do you guarantee media coverage?

How fast do you respond in a crisis?

What if we do not use all the hours?

Can we see what you are working on?

Do you do PR beyond events?

Order PR services

Portal login

Creator portal

We produce your event. And communicate it so that you end up in the media.

One supplier for the event and its communication

One brief, one schedule

You approve every press release

We measure by AMEC, not AVE

You see the hours as they happen

Retainer, project or standby

Štart

Rast

Vedenie

Projekt · from 970 €

Krízová pohotovosť · from 450 €

Not sure about the scope? Tell us what you want to achieve — we will propose a model.

Five areas of PR

Media relations & press office

Event communications for the media

Crisis communications

Content & thought leadership

Executive personal branding

A report under the AMEC framework, every month

Coverage and its quality

Key message pull-through

Sentiment

Indicative reach

Outreach and hours worked

From order to first report

Order

Quote in the portal

Messages and spokespeople

Work and approval

Monthly report

What you can expect from us

What clients ask most often

Do we need our own spokesperson?

Do you guarantee media coverage?

How fast do you respond in a crisis?

What if we do not use all the hours?

Can we see what you are working on?

Do you do PR beyond events?

Order PR services